Bertelsmann's Chief Data Officer on Empowering Creatives at Scale | Runway AI Summit 2026
Runway12 August 2026Watch on YouTube
Description
Enterprise AI in media: inside Bertelsmann's rollout Try Runway: https://app.runwayml.com Bertelsmann Chief Data Officer Rhys Noelke in conversation at Runway AI Summit 2026 in New York City to explain how a 180-year-old media group deploys AI across Fremantle, Penguin Random House, BMG and RTL. This conversation covers the swim lanes Bertelsmann prioritizes, the pilot that became an enterprise agreement in three months, reformatting music video for vertical, EU AI Act governance and why he tells teams to stop deliberating and start building. Subscribe: https://youtube.com/runwayml?sub_confirmation=1 Runway is building foundational Real-World Intelligence that can understand, simulate and act in the world. We offer products and services built on-top of this intelligence to empower individuals and organizations to do more in the world. Follow Runway Twitter: https://twitter.com/runwayml Instagram: https://instagram.com/runwayapp LinkedIn: https://www.linkedin.com/company/runwayml Discord: https://discord.gg/vzcy6cKrcE Runway Academy: https://academy.runwayml.com Help Center: https://help.runwayml.com #Runway #AIVideo
What you'll learn
- Bertelsmann strategically deploys AI across multiple divisions (Fremantle, Penguin Random House, RTL, BMG) with clear priorities and practical applications
- A pilot can grow into an enterprise-wide agreement within three months when value is demonstrated
- EU AI Act compliance is a critical consideration when implementing AI in large media organizations
- Vertical video formatting is a concrete use case where AI reformats music videos for different platforms