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Create campaign concepts and assets with Codex

OpenAI15 June 2026Watch on YouTube

Part of series

Ep. 5 · Codex Analyze Dashboards

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Description

See how the creative production plugin for Codex helps marketing teams move from product and campaign context to visual concepts, asset variations, and editable creative. In this demo, Codex creates a campaign mood board, refines visual directions, generates a launch asset, and hands it off for final edits. More than 5 million people now use Codex every week, with marketers, creators, operators, designers, researchers, investors, and bankers among the fastest-growing users. Learn more: https://openai.com/index/codex-for-every-role-tool-workflow/ Try the plugin today: https://chatgpt.com/plugins/share/a826391706e14c90816f2ceba9cc8b49

What you'll learn

  • Codex generates campaign concepts and moodboards based on product and campaign context, accelerating the creative process.
  • Marketing teams can refine visual directions with Codex and create multiple asset variations without switching between tools.
  • The tool delivers editable creative assets suitable for further editing and production workflows.

Frequently asked questions

What does the creative production plugin for Codex do exactly?
The plugin helps marketing teams generate campaign concepts, moodboards and visual directions based on product and campaign context, then creates editable creative assets ready for further production.
Which professional groups use Codex according to the video?
According to the video, more than 5 million people use Codex weekly, including marketers, creators, designers, researchers, investors and bankers.
What steps does Codex follow in the creative production process?
Codex first creates a campaign mood board, then refines visual directions, generates a launch asset and hands it off for final edits.

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